Digital technology is transforming the marketing, media and advertising sector as we know it. However, technology can’t do this alone. The future of digital will be won by people. People who understand the digital ecosystem and can apply it to their businesses and audiences to drive performance. As Lobo Management Services completes its 26th year, we’ve evolved our operations, our search processes and strategy to find the best talent specialized in the marketing function and the media and advertising sectors.
We have noticed that finding top talent is one of the biggest challenges faced by marketers in the Middle East. In the digital age, new roles are being created while others are quickly vanishing. This has created opportunities and challenges for organizations. Organizations that can quickly adapt and leverage the evolving marketing landscape by recruiting and building effective marketing teams can turn this challenge into a lasting competitive advantage.
Lobo Management especially understands the digital sector intimately, having undergone the digital transformation itself in the last few years. Our growing reputation on social media platforms, coupled with over two and a half decades of executive search success in the region help us reach an otherwise hard-to-attract segment of candidates.