Responsibilities
• Set digital marketing strategies for website and Mobile Apps
• Closely monitor and Analyzing campaigns, suggest, implement and manage
corrective strategies.
• Focus on ensuring to reduce CPA’s and increase the conversions on the platform
• Increase Mobile app downloads
• Research products, services, and current strategies to identify new opportunities
• Analyze web traffic metrics and suggest solutions to boost web presence
• Monitor SEO/SEM/ASO, marketing, and sales performance metrics to forecast trend
• Build strong clients relationships through social media interaction
• Keep up-to-date with our audience’s preferences and proactively suggest new
campaigns
• Liaise with Marketing, Sales, Design, and Content teams to optimize customer
experience and ensure brand consistency
• Identify advertising needs
• Establish best practices in digital marketing
• Stay up-to-date with digital technologies developments
Requirements- Proven Work Experience As a Digital Marketing Strategist
• Responsible for ROI from every campaign
• Demonstrable experience with SMM & SEM
• Experience implementing and optimizing Google AdWords campaigns
• Solid knowledge of web analytics tools like Google Analytics
• Hands-on experience with online marketing tools and practices
• Familiarity with web design and HTML
• Excellent verbal and written communication skills
• Strong analytical and project management skills
• Degree in Marketing, Advertising or relevant field
