The Deputy General Manager’s key responsibility is to drive
profitability and deliver on the revenue and share KPIs, initially, for the UAE
market and, subsequently, for the remaining countries in the GCC. His key responsibilities would be as follows:
-Identifying business
opportunities within the respective area
-Developing and managing strategic customer alliances and
development of long-term customer relationship, to achieve key customer
satisfaction goals.
-Preparing sales strategy & growth plans in line with
business strategy. Responsible for the implementation of key account plan for
customers and achieving business results and sales quotas.
-Selecting, leading and developing the key account sales and
professional team in the UAE.
.
- Align and execute trade marketing and trade promotions
interventions with the modern trade sales strategy and overall business
strategy.
- Lead resource for planning portfolio growth initiatives with accounts, assortment
planning, launch planning and execution, development and execution of joint business
plans.
- Category management and Promotion planning.
- Monitoring performance and taking corrective actions
- Achieving consistent growth by managing various internal and external
stakeholders
- Work within allocated promotional cost and ensure effective spending in
driving sales and brand building.
- Lead resource for planning and negotiating for in-store
activation, merchandising, sell-out plans with the accounts
- Negotiate favorable annual trading and logistic contracts with retail chains
- Provide trade information, competitor's activities and market intelligence to
company
- Manage Accounts receivables, Responsible for debt collection and resolve all
long outstanding debts.
- Resolve customer's trade issues, complaints and operational matters.
- Manage the workforce across the Modern Trade channel
- Work closely with Key Account Managers in achieving company's objective and
vision.
